AMD R9 280 Price Cut to $250, Serious Competitor

Written by  Wednesday, 14 May 2014 14:38
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AMD stated yesterday in a press statement that the Radeon R9 280 would see price cuts to $250 from a previous $300+. The cryptocurrency craze caused a severe spike in retail prices of AMD cards (far exceeding MSRP) for a number of months, but with pressure from AMD and the frenzy dying down, we've seen a return to original MSRP. With prices firmly stabilized, AMD has issued price cuts across the board for several members of its family -- including the R9 280.

Video Card New Price
NVIDIA GTX 780 Ti $720
AMD R9 290X $510
NVIDIA GTX 780 $510
AMD R9 290 $380
NVIDIA GTX 770 $300
AMD R9 280X $290
NVIDIA GTX 760 $255
AMD R9 280 $250
AMD R9 270X $200
AMD R9 270 $170

With this new pricing, the R9 280 is in a position to be one of the best value cards in the $200-$300 range; the most immediate competitor is nVidia's GTX 760 at an equal $250 price, with the R9 280X rounding-out AMD's offerings at $300. NVidia's GTX 770 sits around $320, to put things into perspective (can be found for $300).

The R9 280 should soon be available at its new price. Sapphire already has a 280 Dual-X video card priced at $250, if you're trying to buy one today.

- Steve "Lelldorianx" Burke.

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