EA Promises Stronger Release for Brütal Legend

By Published August 05, 2009 at 2:15 am

EA Games CEO John Riccitello fights back säd memöries of the poor release of both Mirror's Edge and Dead Space last year, stating that they didn't do as well as they should have because EA "put these games right on top of some very strong competitive launches."  QQ, EA, yes, other people make games, too.  EA went further, "they just didn't meet the expectations we had in fiscal '09."  Electronic Arts is "less than pleased" with marketing methods used to promote the games, saying the it is not something they plan to repeat this year.  They plan to promote Brütal Legend (that is annoying to type) by asking fans to pose in acts of lust with Jack Black.

In all seriousness, Riccitello said, "With regard to Dragon Age: Origins, it's a title coming from BioWare.  It's got a built-in audience given the strong reputation of BioWare, and Brutal Legend is one of the most unique franchises I've seen in a very, very, very long time.  So we are stepping up marketing.  We're going at it aggressively."

So let's see those pictures!

Last modified on August 05, 2009 at 2:15 am
Steve Burke

Steve started GamersNexus back when it was just a cool name, and now it's grown into an expansive website with an overwhelming amount of features. He recalls his first difficult decision with GN's direction: "I didn't know whether or not I wanted 'Gamers' to have a possessive apostrophe -- I mean, grammatically it should, but I didn't like it in the name. It was ugly. I also had people who were typing apostrophes into the address bar - sigh. It made sense to just leave it as 'Gamers.'"

First world problems, Steve. First world problems.

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